It was an inevitable turn of events. Nintendo was gearing up for a moment like this, and the launch of Splatoon 2 and their boost of stock allocation within Japan for the week proved a particularly effective strategy in gaining a large amount of players in a very short amount of time. This week was always going to be a huge selling point for the Switch in Japan; the idea of the inky shooter really has everyone eager to get their hands on the system. So, let’s get down to the figures.
The Nintendo Switch sold approximately 98,000 in this week alone – a significantly large improvement over the previous figures of around 30,000. It is a clear indicator that Nintendo had been attempting to provide a much more substantial allocation of stock for this particular week in preparation for the release of such a strong system seller like Splatoon 2 has proven to be. The question of whether this is a sign of Nintendo’s improving stock situation or an anomaly that only happened this week really remains a mystery, although it definitely gives fans a little bit of hope to latch onto that maybe – just maybe – there are more systems ready and waiting to go. If Nintendo have the stock ready, they could quite easily sell 70,000 each week in Japan alone. Either way, it’s going to be an incredibly interesting topic of discussion next week when the figures are released for the following week’s sales, where the question will finally be resolved.
On top of all this, there’s even more positive news. Splatoon 2 sold approximately 640,000 physical copies in Japan on the first weekend of sales, a significant increase from the original’s approximate 150,000 on launch weekend. Don’t be surprised if this game reaches six to eight million units sold in the Switch’s life cycle, as these figures truly show just how much demand there is for it. Hopefully these statistics will give Nintendo a further incentive to renew their confidence in the series and make a third entry a few years later.
Nintendo have another heavily influential franchise in their arsenal now and the sales numbers for this week show that the Japanese market truly adores it. Now the only concern remaining is the allocation of stock on the market and whether Nintendo can deliver the systems to meet the extremely high demand. With these sales, absolutely anything is possible.
With the launch of the splatastic, inky shooter Splatoon 2, many thought that it would almost most defintely be at the top of the charts without a second thought. This, however, was not the case – at least for the UK charts. It appears that Crash Bandicoot, on the Playstation 4 family of systems, has denied the shooter a swim to the top spot. It comes as a slight shock, despite the difference in sales only equating to approximately 680 in terms of physical purchases. You must look at the reason why this may be the case, though, and why it was beaten to the top spot because it appears that there may be a slight catch.
Firstly, this is only the judgement based on physical sales, not digital. Considering the fact that the Switch E-shop crashed due to the overflowing activity on the night of release and the download size was only a minimally impacting three gigabytes suggests that digital sales may have been a huge contributor the overall sales. While we all know and love Crash and his fantastic games, it’s unlikely that digital sales would be quite as high as Splatoon 2 since it has been on the market for several weeks – therefore most people who wanted to purchase the game digitally have already done so. This would be a very interesting aspect of the sales to look at and compare to the UK charts, especially with the sales having quite the influence this time.
At the release of Splatoon 2, it appeared as though Sony predicted the large intake of inkling fans within the UK and tried to diffuse the situation through the injection of more physical stock. Those waiting for a physical copy could now get their hands on one, which would heavily impact upon the shooter’s overall sales. Not to mention just how large an iron fist Sony dominates the European market, so these sales were near inevitable. It was the perfect opportunity to release more stock, taking Nintendo’s biggest seller for the summer and repressing it in the charts.
Now, just take another look at the list. Yes, Grand Theft Auto 5 is in the top three spot. Have you noticed anything strange about the positions of the Nintendo Switch games? Mario Kart 8 Deluxe has sold approximately 60% more this week than in the previous week, and Breath of the Wild has moved back into the top ten at sixth place. This gives a strong indication that there have been more shipments of systems sold and most potential buyers have also attached an existing game to their order, rather than buying the sequel to a fresh IP. Don’t be surprised if Splatoon 2 tops the charts next week, as more players finally get the opportunity to purchase it.
All in all, it has been a great week for gaming. Crash Bandicoot has done remarkably well and shown that older, more nostalgic games really have a place in our hearts. If this isn’t a solid enough reason to reinnovate and make another installment in the Crash Bandicoot franchise, then there is little hope of finding one. This truly is a great achievement, although it neglects the brilliance and potential of the colourful shooter. Either way, both games are incredible and both deserve to be at the top spot.